OpenAI's latest update for ChatGPT aims to enhance its shopping capabilities by incorporating product cards into search results. This upgrade allows users to view up-to-date prices, images, and ratings in a structured format, making product research easier and more informative. The product cards are integrated without advertisements, utilizing partnerships to ensure accuracy. With features like a sidebar for detailed product information and user reviews from multiple platforms, ChatGPT becomes a more effective tool for consumers seeking product recommendations.
Fry explained that the new features in ChatGPT aim to enhance user experience by providing structured, visual product information that includes images, prices, and ratings.
The product cards displayed by ChatGPT are designed to make researching products easier and more engaging, pulling details from multiple sources including user reviews from Amazon and Reddit.
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