"The emerging web revolves more and more around actions. Agents do not care very much about your homepage, your visual hierarchy, or the emotional arc of your funnel. They care about whether they can understand your catalog, verify your policies, access reliable data, and complete a task without unnecessary friction."
"This is not just a story about better chatbots or prettier interfaces. It is a story about the web acquiring a second interface: one for humans, and another for machines."
The internet is transitioning from a human-centric design to one that accommodates software agents acting on behalf of users. This shift is driven by advancements in protocols like Anthropic's Model Context Protocol and Google's Agent2Agent protocol. Websites are moving from a focus on pages to actions, where agents prioritize understanding catalogs, verifying policies, and completing tasks efficiently. The development of universal protocols is crucial for integrating AI systems with data sources, marking a significant change in web interaction.
Read at Fast Company
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