How Yuval Sharon and Es Devlin are using cutting-edge tech to push opera forward-just when it needs it most
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How Yuval Sharon and Es Devlin are using cutting-edge tech to push opera forward-just when it needs it most
"People all saw that there is something new is being attempted here that you've just got to see. I think that is its own reward. In an era where New York's storied Met Opera has faced layoffs, pay cuts, postponed productions, and a controversial financial agreement with Saudi Arabia, forward-thinking artistic direction becomes essential for survival."
"According to reporting by the New York Times, declining ticket sales are part of the problem, down $20 million in 10 years. And live performances are not the only ticket revenue dwindling-live broadcasts of opera in movie theaters are down as well. Because of high production costs, opera cannot survive on ticket revenue alone."
"Companies such as the Met also rely on investment endowments. Unfortunately, the Met has also depleted its endowment by one third, dropping from $340 million in 2022 to $212 million today, the Times reports."
The Metropolitan Opera's production of Wagner's Tristan und Isolde is generating significant buzz through director Yuval Sharon's innovative approach, featuring cutting-edge video projections and immersive set design by Es Devlin. Sharon emphasizes the importance of forward-thinking artistic choices to address the opera industry's economic challenges. The Met Opera faces substantial financial difficulties, including declining ticket sales down $20 million over a decade, reduced live broadcast viewership, and a depleted endowment that dropped from $340 million in 2022 to $212 million. Opera companies cannot rely solely on ticket revenue due to high production costs and must depend on investment endowments, which the Met has significantly reduced.
Read at Fast Company
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