"Back in June, we reported on Oakley's introduction of the Ellipse sunglasses, a uniquely styled pair of shades paying homage to the brand's 50th Anniversary. Since then, the Big O has continued to celebrate 50 years of pushing the boundaries of style and performance in sport and casual eyewear. Most recently, this included the launch of the 50th Anniversary Collection, featuring the Ellipse sunglasses and several different goggles dressed up for Oakley's golden anniversary."
"I would argue Oakley's influence has been most apparent in the sport and performance market. While many of Oakley's latest creations might still be considered absurd - Kato anyone? - I think it's fair to say that we've grown more accustomed to the bold designs. I definitely have anyway. In fact, the new Vanguard Meta AI sunglasses I have looked a little wild to me at first, but they seem normal now."
Oakley introduced the Ellipse sunglasses as part of a 50th Anniversary Collection that includes multiple goggles and anniversary-styled eyewear. The brand has a long history of bold and sometimes outlandish designs that have influenced sunglass fashion across decades. Early models like the Blades and Eye Jackets once seemed extreme but later became influential and widely accepted. Recent releases such as the Vanguard Meta AI initially felt wild but have grown familiar. Oakley is reintroducing iconic styles like the Eye Jacket Redux with clear ties to 1990s designs, reflecting both nostalgia and ongoing design experimentation.
Read at Bikerumor
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