"Crisis is where the real deals are: When a market enters crisis, the assets do not become worthless - the fundamental value remains. Real asset deals in distressed markets aren't won by the highest bidder. They're won by the person who spends time on the ground, builds relationships, earns trust and commits to staying."
"In 2014, when I first landed in Puerto Rico to explore business opportunities, the island felt like a place the world had given up on. The government was drowning in what would become a $72 billion debt default. Unemployment was above 13%. Entire neighborhoods had boarded-up storefronts and aging infrastructure."
"What I saw was not a failing economy but a mispriced one - an island with extraordinary natural assets, a skilled workforce, U.S. legal protections and deep cultural resilience that was being valued at its lowest possible point."
In 2014, Puerto Rico faced severe economic challenges, including a $72 billion debt and high unemployment. Despite widespread pessimism, the island's intrinsic value remained. The author recognized the potential for investment in mispriced assets, leading to a successful portfolio development. The experience highlighted that real opportunities often arise in crises, where relationships and trust are crucial for success. Investors who can see beyond immediate challenges can uncover significant prospects in distressed markets, as evidenced by Puerto Rico's subsequent transformation.
Read at Entrepreneur
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