"Magnum's spin-off from Unilever shouldn't include @benandjerrys," cofounder Ben Cohen posted on X. "Our right to speak out was core to our merger deal 25 years ago, but now it's being silenced. Same execs, same censorship, new name and logo."
"Magnum CEO and former Unilever executive Peter ter Kulve told Reuters, "Ben & Jerry's is not for sale.""
""Ben & Jerry's has been trying to speak out to support the student protesters. They wouldn't let us do that," Cohen said outside Magnum's London headquarters this week, holding a protest sign that read, 'Yo, Magnum. Free Ben & Jerry's.'"
Ben Cohen and Jerry Greenfield demand that Ben & Jerry's be allowed to operate independently from Unilever, alleging that founding commitments to social justice and promised autonomy are being undermined. Ben & Jerry's was sold to Unilever in 2000 and is being spun off to The Magnum Ice Cream Company. The founders allege that sale terms guaranteeing an independent board and the freedom to pursue a social mission have been violated and that commitments to employees and customers are being eroded. The founders assert that Unilever repeatedly silenced Ben & Jerry's pro‑Palestine advocacy, prompting public protests and leadership denials.
Read at Truthout
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