"EA's Madden NFL and other pro sports games include players when dividing the revenue. However, EA's deal for the College Football games only included extra payments if the athletes appeared on the cover or if they were involved with the marketing of the game. FOS notes that EA also left out the language in the contract that allowed college players to opt out of the deal, but the company told Front Office Sports that players can still do so if they contact EA directly."
"OneTeam does not dictate the terms of the NIL agreements between college players and EA," a OneTeam spokesperson told FOS. "The decision to remain silent on the opt-out was EA's unilateral choice. We continue to work with EA to influence its NIL License agreement, but these changes were implemented by EA ... The higher payouts in this year's title show the progress, but it's not enough. We continue to advocate for meaningful revenue sharing for college athletes from all partners."
EA raised one-time payments for college players who lent names and likenesses from $600 to $1,500 for College Football 25 and 26. The College Football deals did not include revenue sharing; extra payments applied only for cover appearances or marketing involvement. EA omitted opt-out language from standard contracts, though the company said players can opt out by contacting EA directly. OneTeam Partners urged meaningful revenue sharing and said it does not dictate NIL terms, noting EA implemented changes unilaterally. Pathway Sports offered $1,500 directly to players. Lack of a college athletes' union prevents collective negotiation for all players.
Read at GameSpot
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