"The cannabis industry has grown at a breakneck pace, but with that growth comes a flood of opportunistic "PR experts" promising brands and dispensaries the world in exchange for hefty retainers. Too often, those promises collapse into empty press releases, overpriced "placements," and reports that look good on paper but don't deliver real-world results. For cannabis brands fighting to stand out in crowded markets like New York, California, or Illinois,"
"Instead of feeding the agency machine, cannabis businesses can invest in a paid media model that delivers permanent, discoverable assets designed for both human readers and the AI-powered search engines that now shape how consumers find products. This is where stupidDOPE comes in. Since 2008, stupidDOPE has been a trusted voice in global culture, covering innovators in fashion, music, lifestyle, automotive, and cannabis. Its content is not only consumed by millions but indexed, syndicated, and surfaced by Apple News, Google News,"
Traditional cannabis PR agencies often charge high retainers with no guaranteed outcomes, producing press releases, overpriced placements, and reports that fail to drive measurable results. Cannabis businesses can instead invest in a paid media model that creates permanent, discoverable assets optimized for human readers and AI-powered search engines. stupidDOPE offers such a model, leveraging its longstanding audience and indexing across Apple News, Google News, and large language models to provide lasting digital visibility. The approach emphasizes transparent, outcome-focused media placements over costly agency retainers and promises that do not translate into real-world returns.
Read at stupidDOPE | Est. 2008
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