FairWave Names Justin Seamonds CEO Amid Acquisition-Led Expansion
Briefly

FairWave Names Justin Seamonds CEO Amid Acquisition-Led Expansion
"Each brand in this collective has built something extraordinary. My job is to protect each brand's unique identity while strengthening our work together as a collective."
"FairWave, based in Kansas City and backed by Great Range Capital, has not publicly named a CEO since the departure of founding CEO Dan Trott in 2023. During that period, the company has expanded its retail and roasting footprints through acquisitions of numerous specialty coffee companies."
"FairWave was founded in 2020 with the merger of Kansas City-based specialty coffee roaster-retailers Messenger Coffee and The Roasterie. The group now spans 14 different coffee and bakery brands, six production roasteries and approximately 45 cafes."
FairWave Specialty Coffee Collective, a Kansas City-based company backed by Great Range Capital, has named Justin Seamonds as CEO following the 2023 departure of founding CEO Dan Trott. Seamonds brings extensive hospitality experience from previous roles at Roti and Dean & DeLuca. FairWave operates 14 coffee and bakery brands, six roasteries, and approximately 45 cafes across the United States. The company has grown through strategic acquisitions of specialty coffee companies including Spyhouse Coffee Roasters, Anodyne Coffee Roasters, Ceremony Coffee Roasters, and Joe Van Gogh Coffee. FairWave maintains each acquired brand's individual identity while operating as a unified collective. Seamonds plans to visit each market to understand the brands' unique communities and operations.
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