Intelligentstia's Flash-Chilled Cold Coffee Is No Coffee
Briefly

The article discusses the growing trend of flash-chilled coffee, particularly highlighting Intelligentsia's product. Unlike cold brew, which uses cool water and is often described as having a one-note flavor, flash-chilling involves brewing hot coffee and rapidly cooling it down, allowing for a fuller spectrum of flavors. The author shares their experience swapping their usual pour-over for this convenient option, noting its complex taste profile, specifically a chocolate cherry flavor that stands out from typical cold brews. This method promises a satisfying beverage for those seeking richer coffee flavors.
Intelligentsia's cold coffee has a chocolate cherry taste to it that's easy to drink without the one-noteness that leaves me bored with lots of cold brew.
Flash-chilled coffee is brewed hot and rapidly cooled down, extracting a fuller spectrum of flavors from ground coffee compared to cold brew.
Typically, the water is split between the hot used to extract and ice in the brewing vessel, producing flavors that match more closely to what you'd get if you drank it hot.
Cold brew tends to offer a more one-note flavor profile, while flash chilling results in bolder, more complex coffee flavors.
Read at Bon Appetit
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