JPMorgan Chase is raising the annual fee for its Sapphire Reserve credit card by 45% to $795 per year, effective June 23. The bank aims to attract more premium credit card users by offering a suite of new benefits, claiming overall value of $2,700 annually. Notable additions include dining credits and subscriptions to popular streaming services. For high-spending cardholders, further perks such as travel credits and elite status at certain hotels and airlines will be available, building on existing incentives like points on dining and travel purchases.
JPMorgan is raising the annual fee on the Sapphire Reserve card to $795 per year, a 45% increase over the current cost.
The bank argues cardholders will get $2,700 in annual benefits when the updated card launches on June 23.
New perks include a dining credit of up to $300 at exclusive restaurants and subscriptions to Apple TV+ and Apple Music.
If you spend over $75,000 annually, you'll unlock additional perks such as top-tier status at Southwest Airlines.
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