Maison&Objet 2025 Boasts Brightness Supersaturated in Design
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Maison&Objet 2025 Boasts Brightness Supersaturated in Design
"As minimalism infiltrated media en masse, the mainstreaming of its aesthetic left interiors feeling 'blah' and the concept conflated with fashion's genre of quiet luxury. Through this lens, only homes with neutral furniture, whitewashed walls, generic decor, and immaculateness are considered stylish and tasteful. At a moment when pop culture edges past hushed tones, Maison&Objet's September 2025 edition arrives as design's own answer to this cultural pivot."
"Emerging talents, experimental practices, and cross-disciplinary dialogues push past restraint toward a new decorative eloquence where tradition meets AI, where ceramics become statements, and where homes are staged as laboratories of imagination. In contrast to the pared-back anonymity of quiet luxury, this year's fair embraces design as expressive, layered, and alive in a response that invites viewers to revel in the materiality, emotion, and vitality of the spaces we inhabit."
Mainstream minimalism rendered interiors bland and equated stylishness with neutral furniture, whitewashed walls, generic decor, and immaculate surfaces. Maison&Objet's September 2025 edition, under Amélie Pichard's artistic direction, presents renewal across six curated sectors, a new Design District, and the immersive Welcome Home installation. Home furnishings are positioned as manifestos rather than discreet accessories. Emerging talents, experimental practices, and cross-disciplinary dialogues push beyond restraint toward a decorative eloquence where tradition meets AI and ceramics function as statements. The fair embraces expressive, layered, and lively design that foregrounds materiality, emotion, and vitality within domestic spaces. A curated selection of ten diverse designs aims to inject energy, play, and experimentation into homes.
Read at Design Milk
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