"The previous version of the guidelines warned publishers from using "misleading or exaggerated details in preview content." The updated guidelines moved this recommendation to the very top, emphasizing its importance. The guidelines state that "clickbait" can prevent readers from understanding what the content is about and manipulate them into clicking a link. The guidelines also include a separate item warning the publishers from using "sensationalism tactics... by catering to morbid curiosity, titillation, or outrage.""
"As Core Updates usually target websites with poor page experience, this section makes a lot of sense. Page experience metrics are stored only for high-traffic pages. If your site has little traffic, Google would not have any data on whether people have a satisfying experience when interacting with it. For lower-traffic websites, Google Search Console shows no Core Web Vitals data: Google collects page experience data from its Chrome browser."
Google launched a Google Discover Core Update in the United States with global rollout upcoming. Google updated Get on Discover guidance to prioritize avoiding clickbait and sensationalism. The guidance places clickbait warnings at the top and calls out tactics that cater to morbid curiosity, titillation, or outrage. The guidance adds a new focus on page experience, noting that Core Web Vitals and related metrics are collected from Chrome and stored only for high-traffic pages. Sites with low traffic may lack page experience data in Search Console, while poor page experience tends to cause the largest traffic losses for high-traffic pages.
Read at Practical Ecommerce
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