"During the newsmaker interview Covering Climate Now organized last week for the next phase of The 89 Percent Project, Batiste was asked if his new song about climate change, "Petrichor," can make a social impact, given that many people now shun news about topics as weighty as climate change. "I don't want to hear about the problem if you don't have an answer," Batiste said, adding that his song "is not just saying [climate change] is a problem. It's also saying we can solve it.""
"Jon Batiste sympathizes with the growing number of people avoiding the news these days, but the global music star has an antidote: Talk about climate solutions and "bring people together. People power is the way that you can change things in the world." Forty percent of the world's people practice "news avoidance," according to the Reuters Institute for the Study of Journalism's " Digital News Report 2025." Traditional news coverage's focus on conflict and suffering,"
A significant share of people avoid news because conflict-driven coverage and portrayals of politicians create feelings of depression and powerlessness. Jon Batiste advocates for solutions-focused climate messaging and collective action to engage people and inspire change. Forty percent of people practice news avoidance, according to recent survey data. The 89 Percent Project found that 80 to 89 percent of people want stronger government climate action, yet many do not realize they form an overwhelming majority and therefore often do not act, vote, or speak out. The project now explores who these people are and which policies they favor.
Read at The Nation
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