Recent earnings calls highlight that businesses are grappling with considerable economic uncertainty primarily tied to tariff impacts. CEOs from Amazon, American Airlines, AutoZone, and Best Buy indicated that rising tariffs are forcing companies to reassess their pricing strategies. Amazon's Andy Jassy believes sellers will pass costs to consumers, while American Airlines' Robert Isom emphasized that absorbing these costs is not viable. Additionally, both AutoZone's Philip Daniele and Best Buy's Corie Barry noted that significant price increases are likely, marking a new challenge given the breadth of current tariffs.
Depending on which country you're in, you don't have 50% extra margin that you can play with. I think they'll try and pass the cost on.
Certainly, it's not something we would intend to absorb. And I'll tell you, it's not something that I would expect our customers to welcome.
We will pass those tariff costs back to the consumer in the event of new tariff announcements.
Tariffs at this level will result in price increases. I think it is very difficult to say exactly, precisely how big that is.
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