"Barcelona will swap out their regular sponsor for Ed Sheeran when they face Real Madrid in El Clasico next month, continuing their tradition of featuring music icons on their shirts through their partnership with Spotify. Spotify, who hold the naming rights to Camp Nou, have previously replaced the sponsor logo for Barca's biggest game with the likes of Drake, Rosalia, The Rolling Stones, Karol G, Coldplay and Travis Scott."
"Sheeran will now join that list when Barcelona travel to the Santiago Bernabeu on October 26. According to Catalan outlet RAC1, the shirt will feature either Ed Sheeran's name or the logo of his new album "Play". Barca kit specialist @memorabilia1899 has claimed both designs are being considered. As with previous collaborations, a lifestyle collection tied to the special shirt may also drop, with proceeds often directed towards charity, though no details have been confirmed this time around."
Barcelona will replace its regular sponsor with Ed Sheeran branding for the El Clasico against Real Madrid at the Santiago Bernabéu on October 26. The change continues a Spotify initiative that has previously featured Drake, Rosalía, The Rolling Stones, Karol G, Coldplay and Travis Scott on Barça shirts; Spotify holds the naming rights to Camp Nou. The special shirt may use either Sheeran's name or the logo for his new album Play, with both designs reportedly under consideration. A tied lifestyle collection could be released and past collaborations have often directed proceeds to charity. Play was released on September 12 to mixed reviews.
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