NikeSKIMS Debuts Elite Athlete-Inspired Collection for Modern Women | stupidDOPE | Est. 2008
Briefly

NikeSKIMS Debuts Elite Athlete-Inspired Collection for Modern Women | stupidDOPE | Est. 2008
"Nike and Kim Kardashian's SKIMS have officially unveiled their highly anticipated NikeSKIMS debut collection, marking a new era in performance-driven apparel for women. Combining Nike 's expertise in sports innovation with SKIMS' solutions-focused design, the first collection is tailored for the modern female athlete seeking functionality without compromising style. The campaign features over 50 world-class athletes, including Serena Williams, Jordan Chiles, Chloe Kim, Sha'Carri Richardson, Nelly Korda, Madisen Skinner, Romane Dicko, and Beatriz Hatz."
"NikeSKIMS' inaugural collection includes seven curated lines, offering 58 distinct silhouettes with over 10,000 potential combinations. Each piece is crafted to transition seamlessly from high-intensity workouts to daily routines, embodying functionality and fashion. Core and seasonal lines-Matte, Shine, and Airy-provide options that cater to diverse preferences and body types. The designs prioritize body-hugging comfort while incorporating Nike 's renowned performance technology."
Nike and SKIMS unveiled NikeSKIMS, a debut collection that merges Nike's sports innovation with SKIMS' solutions-focused design for modern female athletes. The campaign includes over 50 world-class athletes such as Serena Williams, Jordan Chiles, Chloe Kim, Sha'Carri Richardson, Nelly Korda, Madisen Skinner, Romane Dicko, and Beatriz Hatz. Campaign images by Luis Alberto Rodriguez and Rob Woodcox show athletes in a spectrum of SKIMS hues to demonstrate versatility and comfort. The launch offers seven curated lines, 58 silhouettes, and more than 10,000 combinations, emphasizing body-hugging comfort, Nike performance technology, and seamless transition from workouts to daily routines. A debut film directed by Janicza Bravo highlights movement, endurance, confidence, inclusivity, and practical adaptability for women of varied shapes and activity levels.
Read at stupidDOPE | Est. 2008
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