
"In an era where fashion and function often feel at odds, Ombraz has carved out a niche by reimagining one of the most ubiquitous accessories in the world: sunglasses. The brand is not only rewriting the design rules with its armless eyewear but also leading the charge on sustainability in ways few fashion companies dare to match. What began as a clever solution to a broken pair of shades has evolved into an industry-shaping innovation with global impact."
"At the core of Ombraz's appeal is its pared-down design philosophy. By eliminating hinges and arms, Ombraz sunglasses solve some of the most common frustrations wearers face: slippage, discomfort under helmets, and fragility. Instead of temples, the frames use a custom woven cord that wraps around the head and cinches for a personalized fit. The result is a pair of sunglasses that stays put during climbing, running, paddling, or simply moving through a busy day."
Ombraz originated from Jensen Brehm's 2011 improvisation when a cord threaded through broken sunglass hinges created a functional, non-slip replacement. The company developed armless sunglasses that replace temples with a custom woven cord, offering a cinchable, personalized fit that resists slippage and works under helmets. The frames are lightweight, robust, and capable of surviving rough conditions, making them suitable for climbing, running, and paddling. The brand has earned over 70 "Best Of" gear awards from outdoor and lifestyle publications. A crowdfunded launch raised over $250,000 in preorders, validating consumer demand for durable, minimalist eyewear focused on sustainability.
Read at stupidDOPE | Est. 2008
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