"Japanese craftsmanship has always had a certain mystique. From selvedge denim to razor-sharp kitchen knives, it's the kind of quality that doesn't just last-it gets better with time. Porter-Yoshida, the accessories label that's been handcrafting bags since 1935, knows this truth better than most. Now, as it celebrates its 90th anniversary, the brand is setting up shop in New York City for the very first time with a pop-up that doubles as both history lesson and style-forward showcase."
"The interior reflects the label's utilitarian-meets-avant-garde aesthetic. Think shelving lined with nylon utility panels, curved orange racks that feel more art installation than storage, and even a vendor cart packed with smaller accessories-including a PORTER-branded teddy bear that blurs the line between toy and collectible. It's an environment designed to make the bags feel not just functional, but part of a larger lifestyle universe."
Porter-Yoshida celebrates its 90th anniversary with a first standalone New York pop-up at 21 Spring Street. The space includes a life-size PORTER mascot figurine and an interior that blends utilitarian and avant-garde elements, featuring nylon utility panels, curved orange racks, and a vendor cart of accessories including a PORTER-branded teddy bear. The pop-up highlights both traditional craftsmanship and material innovation, presenting 100% plant-based nylon made from a biosynthetic blend of corn starch. Each bag is biodegradable, aiming to pair sustainability with the toughness of the TANKER line and to extend design longevity.
Read at stupidDOPE | Est. 2008
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