"There's silliness in it, but also, I think it's a very important movie to be out there right now, because I think we all need to figure out ways that we can change what's happening, ways that we can fight fascism, change the structure of the world around us."
"I've definitely bought a lot of stuff from boosters in my life. He was also thinking about fashion as an artistic endeavor, how much it costs, how many people are involved in making it, how all the people who make it can't afford it, and how women should get it for free because they can't."
I Love Boosters, directed by Boots Riley, premiered at SXSW as a chaotic, visually vibrant film following a gang of female shoplifters led by Keke Palmer who steal from a designer-store chain run by Demi Moore and resell items at discounts to poor communities. The film functions as urban Robin Hood narrative with neon costumes and cartoonish aesthetics. Riley's follow-up to Sorry to Bother You maintains his signature absurdist style while delivering anti-capitalist messaging. The director emphasized the film's importance as social commentary, discussing themes of fighting fascism and restructuring societal systems. Riley drew inspiration from personal experiences with boosters and contemplated fashion's artistic value, production costs, and the irony that workers cannot afford the goods they create.
Read at Vulture
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