Disney faces significant challenges in implementing artificial intelligence in film production due to legal and ethical considerations, particularly with unions threatening opposition. Reports indicate that multiple AI projects were abandoned after concerns about the ownership of generated content arose. Plans to create a digital double of Dwayne Johnson for the 'Moana' remake fell through due to unresolved legal issues and the inability to secure agreements with AI partners. Additionally, Disney decided against using AI for 'Tron: Ares' due to fears of negative public perception, resulting in delays and cancellations.
Disney faced significant pushback over its attempts to integrate AI in film production, as legal concerns and union reactions hampered their projects, especially concerning ownership and copyright.
Despite initial plans to use AI technology in movies like the 'Moana' remake, Disney struggled with legalities surrounding intellectual property and copyright, leading to the scrapping of projects.
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