"After a messy press tour for the It Ends With Us adaptation and damage to her reputation and brands, Blake Lively filed a complaint against Justin Baldoni, Wayfarer Studios, his crisis PR team The Agency Group, Melissa Nathan, and others for sexual harassment, retaliation, and more. On December 21, the New York Times detailed the claims in the document that alleged Baldoni hired the crisis PR company to "bury" Lively after she complained about Baldoni's behavior on set to the studio, threatening his "feminist" reputation."
"During production, Lively claims that Baldoni "improvised physical intimacy that had not been rehearsed, choreographed, or discussed with" her and attempted to add nudity and graphic scenes that weren't in the original script without an intimacy coordinator present. After she raised concerns about Baldoni's alleged behavior at the studio, the studio promised to add safeguards in place for protection and in another contract, promised to not retaliate against the actress for her complaints."
Blake Lively filed an 80-page complaint alleging Justin Baldoni, Wayfarer Studios, The Agency Group, Melissa Nathan, and others engaged in sexual harassment, retaliation, and reputation-damaging conduct. The complaint alleges Baldoni improvised physical intimacy, tried to add nudity and graphic scenes without an intimacy coordinator, and continued problematic behavior after Lively raised concerns to the studio. The studio allegedly promised safeguards and a non-retaliation clause. The complaint further alleges Baldoni and his team shifted promotional messaging, stepped away from agreed plans, and used crisis PR tactics intended to "bury" Lively and harm her reputation during the press tour.
Read at Vulture
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