"One you will have absolutely heard of: Melania, the soft-focus hagiocumentary of the US first lady, which was plonked into thousands and thousands of often entirely empty cinemas across the globe by Amazon and Jeff Bezos in what is widely perceived as a favour-currier to the White House. Melania's $7m takings in the US were marginally better than forecasted (and far ahead of the risible numbers for the film elsewhere)"
"Adapted from a video game of the same name, Iron Lung is a grimy post-apocalyptic sci-fi horror in which a convict has to pilot a rusty submarine through an ocean of human blood on a distant planet. That peculiar plotline isn't the most unusual thing about the film, though. No, what's really remarkable is that Iron Lung came close to topping the US box office, earning $17m in its opening weekend, despite being entirely self-financed by an American YouTuber."
"attracting millions of views for his playthrough videos and skits. The charismatic, floppy-haired Fischbach first played through Iron Lung, a largely unheralded indie horror game, on his channel in 2022 and clearly liked it enough to sink $3m of his own money into writing, directing and starring in a film adaptation that is playing on thousands of screens across America and many more around the world."
Two very unusual films opened. Melania is a soft-focus documentary about the US first lady released in thousands of often-empty cinemas by Amazon and Jeff Bezos. Melania earned $7m in the US, slightly above forecasts but a dramatic loss against its large budget amid rumours Amazon paid for some bookings. Iron Lung is an adaptation of an indie video game: a grim post-apocalyptic sci-fi horror in which a convict pilots a rusty submarine through an ocean of human blood. Iron Lung earned about $17m opening weekend, nearly topping the US box office, and was entirely self-financed by YouTuber Mark 'Markiplier' Fischbach, who invested roughly $3m.
Read at www.theguardian.com
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