Walmart provides budget-friendly grocery shopping with its low-priced name-brand goods and generic items. The introduction of bettergoods in 2024 enhances Walmart's private label offerings, rivaling Target's Good & Gather. This brand emphasizes improved flavor and quality while remaining competitively priced. Bettergoods features a range of products including international frozen meals, sauces, Greek yogurt, and healthy snacks for children. Popularity has grown as shoppers seek unique and affordable items for everyday meals and snacks.
Bettergoods offers everything from international-inspired frozen meals, flavor-packed sauces, Greek yogurt, and healthy, whole food-based treats for kids.
The year 2024 marked the release of Walmart's elevated food brand, bettergoods - a rival to Target's bougie-yet-inexpensive Good & Gather.
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