"The 190th outing of the Oktoberfest is being held on Munich's Theresienwiese from September 20 to October 5, 2025. Set-up has been underway since the end of June, and now just days before the world's largest folk festival kicks off preparations are complete. To get the festival started, the Mayor of Munich traditionally taps the first barrel with a cry of "O'zapft is!." Over the next two-and-a-half weeks, it's estimated that six to seven million visitors will attend the Oktoberfest."
"The big question at Oktoberfest each year is: "How much for a beer?" Last year, a Mass a one-liter stein of beer cost around 15 ($17,65). This year, most beers are priced over 15 euros, the most expensive being at the Munchner Stubn, costing 15.80. Only a few vendors are selling a liter of beer in a jug for less than 15."
"Even though the event on the "Wiesn" as the field where the Oktoberfest is held on is locally known is officially hosted by the Bavarian capital, Munich, the prices for drinks are set by the vendors themselves. All the same, Munich's city authorities keep a close eye on how the prices develop to ensure that they remain reasonable. No matter how expensive the beer gets, though, every year around seven million liters are drunk at the fest."
The 190th Oktoberfest takes place on Munich's Theresienwiese from September 20 to October 5, 2025, with set-up completed. The Mayor of Munich will tap the first barrel with the cry "O'zapft is!" Attendance is estimated at six to seven million visitors over two-and-a-half weeks. Most attendees come from Germany, especially Bavaria, with international visitors chiefly from the USA, Italy, the UK, Austria, Poland, France, Switzerland, Spain, the Netherlands, and India. Beer prices have risen, with most Masses costing over €15 and the highest at €15.80. Around seven million liters are consumed annually, and 98,000 empty steins were recovered at exits in 2024.
Read at www.dw.com
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