The Rise of Telemedicine: How Digital Health is Reshaping Medical Equipment Demand

"Between March 2020 and March 2022, over 100 million telemedicine services were delivered to approximately 17 million Australians. The Australian government invested $409 million to make telehealth permanent, whilst the UK announced £600 million for digital health infrastructure in April 2025. Patient adoption is equally impressive: 60% find telemedicine more convenient than in-person appointments, 55% report higher satisfaction with teleconsultations, and 74% of millennials prefer virtual appointments for routine care. These aren't temporary shifts; they represent a fundamental transformation in healthcare delivery."

"Despite telemedicine's digital nature, quality remote care requires more sophisticated physical diagnostic equipment than ever. When practitioners conducted primarily in-person consultations, they could perform comprehensive examinations over multiple visits. Telemedicine's efficiency comes at a cost: practitioners must gather definitive diagnostic information during shorter, focused encounters. This shift is fundamentally changing equipment procurement strategies. Healthcare businesses are increasingly sourcing equipment through online medical products suppliers, appreciating streamlined procurement that allows comparing specifications, r"

Telehealth markets in Australia and the UK are rapidly expanding, with Australia growing from AUD $1.5 billion in 2024 to an expected AUD $6.96 billion by 2034, and the UK projected from £751.94 million in 2024 to £3.09 billion by 2033. Between March 2020 and March 2022 over 100 million telemedicine services reached roughly 17 million Australians, supported by government investments of $409 million in Australia and £600 million in the UK. Patient adoption rates are high—60% find telemedicine more convenient, 55% report higher satisfaction, and 74% of millennials prefer virtual routine care. Fewer, shorter in-person visits increase demand for professional-grade diagnostic equipment and shift procurement online.

Read at Business Matters