The article discusses the rising threat of disinformation in cybersecurity, emphasizing that while disinformation itself is not new, technological advancements have made it easier and more efficient. Enterprises are particularly vulnerable due to their reliance on public trust, with their digital infrastructures being prime targets. Additionally, insider threats, including phishing attacks and misinformation via social media, compound these vulnerabilities. Experts highlight the cascading effects disinformation can have on reputations and public perceptions, necessitating increased awareness and proactive measures within organizations.
Being able to imitate anyone's voice with only a few seconds of audio or create a nefarious video of someone with only a few pictures found online - that's the scary part.
Their complex supply chains and partnerships also increase exposure, as disinformation campaigns may target associated entities, creating a cascading effect of reputational harm.
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