"Earlier this year, I found myself icing cakes in celeb-approved Los Angeles bakery Sweet Lady Jane to mark the launch of Airbnb's newly revamped Experiences section. Not content to serve solely as a platform for your base on holiday, the brand now offers a variety of activities bookable via the platform designed to help visitors gain a deeper understanding of place."
"A collaboration with Netflix series Chef's Table has expanded the offering further this month. You can now find a host of private menus, cooking classes and boozy tastings among the 600-strong roster, including a quickly sold-out pasta masterclass with Jamie Oliver, and the chance to learn butchery at one of Traveller's favourite French restaurants. As it turns out, I'm not very good at cake decoration."
Airbnb launched a revamped Experiences section that pairs visitors with local hosts offering activities in over 100 cities. Offerings include poetry workshops, cooking classes, landscape drawing and historical walking tours aimed at helping visitors gain a deeper understanding of place. A partnership with Netflix's Chef's Table expanded the roster to about 600 Experiences, featuring private menus, boozy tastings, a sold-out Jamie Oliver pasta masterclass and butchery lessons at a noted French restaurant. Experiences vary in interactivity from hands-on classes to less active options. Nine highlighted Experiences in London target foodies, artists and literary buffs for both locals and tourists.
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