Paul Reubens, known for his character Pee-wee Herman, had been mostly absent from the public eye following a scandal in 1991 that tarnished his reputation. John Wyatt, founder of Cinespia, recalled how he pursued Reubens to introduce a screening of "Pee-wee's Big Adventure" at Hollywood Forever Cemetery. Initially expecting a small turnout, the event attracted hundreds, signaling a resurgence of interest in Reubens and leading to Cinespia's growth as a major film screening venue featuring celebrity guests.
"He thought everyone hated him," Cinespia founder John Wyatt said during a recent interview with IndieWire. "He must have gotten a lot of hate mail when he was unjustly persecuted."
A few hundred showed up, and the reaction from the crowd was overwhelming. Wyatt knew he had stumbled on something that was going to be big.
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