Following a tumultuous period of rapid growth and subsequent declines in the tech market, stocks like Pinterest show promising long-term potential. Despite challenges from rising interest rates and geopolitical tensions, Pinterest has successfully carved out a niche in the social media space with a focus on unique pinboard features. Its user base has grown significantly—from 459 million active users in 2020 to 570 million by early 2025—accompanied by doubled revenue and recent profitability thanks to innovative e-commerce tools and AI recommendations that enhance user engagement and advertising efficacy.
Pinterest's recent growth was driven by overseas expansion, new Gen Z users, fresh video content, e-commerce tools, and AI-driven recommendations based on user interests.
Many hypergrowth tech stocks stumbled in 2022 and 2023 due to rising interest rates, yet some stocks like Pinterest are built for long-term growth.
Pinterest's MAUs increased from 459 million to 553 million, and its annual revenue more than doubled from $1.69 billion to $3.65 billion.
From pandemic-era highs, Pinterest diversified its user base and offerings, thus deflating bearish trends by achieving profitability in 2024.
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