Meta Platforms Inc. has initiated legal action against Hong Kong-based Joy Timeline HK Limited for its deepfake app CrushAI, which allegedly violated advertising policies over 87,000 times by promoting nudifying technology. This lawsuit underscores the enhanced scrutiny tech platforms face regarding AI misuse, particularly in creating non-consensual explicit content. The app predominantly targeted users in various countries, leading to substantial expenditures by Meta in investigating these violations. The recent passing of the Take It Down Act indicates increased legislative focus on curtailing the dissemination of such harmful content.
Meta Platforms, Inc. has filed a lawsuit against Joy Timeline HK Limited for violating its advertising policies by promoting a sexually explicit deepfake app called CrushAI.
With over 87,000 ads breaching rules across Facebook and Instagram, Meta emphasizes its commitment to combating the misuse of AI in generating non-consensual explicit content.
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