InMobi and iPrice Group Help Brands Bring Personalized Shoppable Ads to Southeast Asia's Online Shoppers
Briefly

InMobi and iPrice Group Help Brands Bring Personalized Shoppable Ads to Southeast Asia's Online Shoppers
"The Shoppable Ad Storefronts from InMobi and iPrice create instant destinations for brands to guide consumers along their path-to-purchase and deliver a seamless shopping experience."
"iPrice Group is Southeast Asia's leading online shopping companion, helping more than 125 million shoppers save money when they shop online."
"These Storefront Ads can be created by brands and delivered to mobile shoppers on the InMobi Exchange via the InMobi DSP or any other third-party DSP."
InMobi has partnered with iPrice Group to introduce Personalized Shoppable Ad Storefronts aimed at enhancing the online shopping experience for millions in Southeast Asia. iPrice Group serves over 125 million shoppers, providing tools to save money while shopping. The Shoppable Ad Storefronts feature Instant Shoppables and Branded Stores, allowing real e-commerce experiences within mobile ads. This partnership addresses challenges faced by online shoppers, such as seller authenticity and price comparisons, by delivering engaging and relevant ad experiences.
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