"We made this decision from a position of strength. We've invested heavily in our journalism, but also our product experience, analytics and marketing capabilities - which are essential for running a digital business. As a result, we've seen substantial growth in digital subscribers and revenue. Now we want to go faster. This decision will allow the organization to fully focus on the work that will help us do that. This wasn't a move to cut costs or manage decline."
"Edmonds: Will the e-edition continue? Do you expect and accept that some print loyalists just won't follow you over to digital? (Digital e-editions have been an element, partly successful, in our Tampa Bay Times' transition to two days a week.) Morse: We will have a product that will resemble our ePaper for subscribers who enjoy a familiar newspaper layout. We think that will be a value to some long-time print subscribers."
The Atlanta Journal-Constitution will end its print edition at year-end to concentrate resources on digital operations. Leadership cites heavy investment in journalism, product experience, analytics and marketing that produced substantial growth in digital subscribers and revenue. The move is intended to accelerate digital expansion rather than to cut costs or manage decline. The organization plans an ePaper-like product to retain readers who prefer a traditional layout. Executives acknowledge that some longtime print subscribers will not transition to digital. The organization expects the decision will let teams fully focus on digital work and hopes to model a transition path other newspapers might follow.
Read at Poynter
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