With Local News International, Dave Jorgenson becomes his own TikTok guy
Briefly

With Local News International, Dave Jorgenson becomes his own TikTok guy
"On July 22, Dave Jorgenson, also known as "The Washington Post TikTok guy," posted a video to his social channels. "Dear Jeff Bezos," it began, "If you're reading this, you already know. I'm leaving the Washington Post and starting my own company." And, he went on to explain, he wouldn't be doing it alone: His boss Lauren Saks, who'd been deputy director of video at the Post, and her boss Micah Gelman, who'd been director of video at the Post, would be coming with him."
"The new company is called Local News International, or LNI, and it cracked nearly 100,000 YouTube subscribers on its very first day. Its first newsletter, sent on July 24, revealed the return of another familiar name for people who followed Jorgenson's work at the Post: Chris Vazquez, who had started working with Jorgenson in the summer of 2021, when he was a Post intern."
Dave Jorgenson left The Washington Post to start Local News International (LNI) with Lauren Saks and Micah Gelman. LNI reached nearly 100,000 YouTube subscribers on its first day and launched its first newsletter on July 24. The company rehired former Post collaborators including Chris Vazquez and Sarah Hashemi, with Vazquez contributing one of two weekly newsletters and Hashemi producing graphics. LNI lists Jorgenson's dog Lola as a cofounder. The company operates as a for-profit business and offers media strategy consulting overseen by Gelman and Saks. Jorgenson aims to use humor and short-form video to engage audiences fatigued by traditional news.
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