""We've had countless requests for orange, and the timing felt right. The subway seats might be on their way out, but we wanted to preserve a piece of what they meant to New Yorkers.""
""Rocco's new fridge is a showpiece for anyone who thinks their living room could use a little more character, with the bold orange colorway being a tribute to NYC's past and present.""
Rocco has partnered with Katz's Delicatessen to create a limited-edition fridge inspired by NYC's iconic pastrami sandwich and subway culture. The Rocco Super Smart Fridge, available in "Subway Orange," is a bold homage to New York City's character, especially in light of phasing out old subway seats. Only 1,000 units are being released, with the first 75 buyers receiving a custom Katz's deli kit. This collaboration merges culinary brilliance with modern home design, celebrating NYC's vibrant atmosphere and passionate sports culture.
Read at Rolling Stone
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