
"When fans have the ability to transfer their tickets, fans find opportunities to save a lot of money. New York is the gold standard in ticket freedom for fans. The study based on millions of sales through Automatiq found New Yorkers bought tickets to major sporting events below face value 44% of the time, saving $33.87 on average per ticket including fees."
"There's a narrative being driven by Ticketmaster, venues and artists that all the secondary market does is jack up prices on fans. That's not true. Marketplaces believe pricing reflects demand, and as long as people want tickets, prices will rise. Ninety-eight percent of events don't sell out. Popular events that sell out will be expensive on the secondary market."
A study by the Sports Fan Coalition reveals that ticket resale markets frequently benefit consumers rather than exploit them. Analyzing millions of sales data, the research found New Yorkers purchased tickets below face value 44% of the time, averaging $33.87 in savings per ticket including fees. Rangers fans experienced the highest savings at $72.93 per ticket. The study challenges claims from Ticketmaster, venues, and artists that secondary markets primarily drive up prices. Ticket marketplace representatives argue that pricing reflects demand rather than creating it, noting that 98% of events don't sell out. While supporters of price caps advocate for regulation on high-demand events, marketplace advocates contend that artists set initial prices and secondary market prices naturally respond to consumer demand.
#ticket-resale-markets #sports-ticket-pricing #secondary-market-economics #consumer-savings #ticketing-regulation
Read at www.amny.com
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