"Many people have been fooled by them. I was just out and about in real life, and people were like, 'Oh my god, your wedding photos are gorgeous.' And I was like, 'Babe, they're AI. They're not real.' When asked if anyone in her personal life was also fooled and mad that they weren't invited, she said, 'Yes, many people.'"
"The images' believability, even to those who know Zendaya and Holland personally, speaks to the growing difficulty of distinguishing real and AI-generated content online. A recent study found that humans are only successful at identifying AI-generated media 51.2% of the time, and when it comes to AI-generated images specifically, that stat is even lower, at just 49.4%."
Viral AI-generated images depicting Zendaya and Tom Holland's wedding accumulated over 10 million Instagram likes before being deleted. The realistic images were created by AI artist Juan Regueira RodrÃguez and spread so widely that Zendaya herself encountered people congratulating her on the fake wedding photos. During a Jimmy Kimmel Live appearance, Zendaya revealed that many people, including those in her personal circle, were deceived by the images and some were upset about not being invited to the fabricated event. This incident underscores a significant challenge in the digital age: humans struggle to identify AI-generated media, succeeding only 51.2% of the time overall and just 49.4% when specifically identifying AI-generated images.
Read at Fast Company
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