Jonathan Mayers, co-founder of Superfly Entertainment and instrumental in developing popular music festivals like Bonnaroo and Outside Lands, has died. His contributions to the music and entertainment landscape through festivals such as Vegoose and Clusterfest underscore his legacy. After a successful career, Mayers faced a dispute with Superfly following his 2021 termination, leading to a lawsuit that was dismissed in early 2023. His death comes as a significant loss to the music festival community and the many events he helped shape.
Mayers co-founded the marketing and event company Superfly alongside Rick Farman, Richard Goodstone, and Kerry Black in 1996, leading to the creation of landmark music festivals.
Through his work with Superfly, Mayers was also involved in Comedy Central's Clusterfest, Project Pabst, and The Great GoogaMooga, showcasing his influence in the entertainment industry.
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