Cloudflare identified that Perplexity was impersonating Google's Chrome browser to gain unauthorized access to data. This startup competes with other generative AI services but was caught scraping data without consent. Cloudflare's CEO Matthew Prince compared Perplexity's actions to those of North Korean hackers, indicating a serious breach of ethical standards. In response to complaints from clients, Cloudflare set up digital traps, creating unpublished websites with explicit blocks for crawlers, successfully catching Perplexity in the act of data scraping.
Cloudflare's new features enable websites to block AI bot crawlers effectively. They assist companies in maintaining control over their content and securing fair compensation for it.
Matthew Prince highlighted the reckless actions of some AI companies, equating them to North Korean hackers and calling for strong action against their practices.
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