
"Privacy isn't binary."
"Some people just want to be left alone - the I'm-moving-to-a-cabin-in-the-woods crowd - while others simply want the right not be bombarded by invasive telemarketing calls, unwanted emails or other invasions into their private life."
"No amount of social media posts or facile articles that attempt to recast FTC settlements concerning notice and choice as models of substantive privacy protection will transform Section 5 into an omnibus privacy law," Mufarrige said, casting shade at what he called the previous administration's "approach of pretending that Section 5 is a broad delegation of authority."
Chris Mufarrige, director of the Federal Trade Commission's Bureau of Consumer Protection, stated that privacy is not binary and depends on context and individual preferences. Some individuals prefer complete solitude while others mainly seek protection from intrusive marketing and communications. Any privacy-protection framework must account for varying expectations and contextual sensitivities. No comprehensive federal privacy law currently exists, but the FTC can deploy existing legal tools while staying within defined authority. Section 5 of the FTC Act provides enforcement power over unfair or deceptive acts, and debate continues over its proper scope.
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