"We're using AI to give camera owners relevant context about when sharing might help those in their community - while keeping that choice in their hands, not ours."
"Camera owners have always been able to share their videos with others if they choose."
"doesn't process human biometrics or track people"
"actually excavate material that people would think would normally be deleted and no one would look for"
Amazon Ring promoted Search Party, an AI feature intended to help locate lost dogs, and the ad provoked broad public backlash. Many viewers assumed the tool could track or identify people passing by front doors, prompting reports of customers destroying devices and seeking refunds. Social accounts accused the company of creating a "lucrative mass surveillance network" that turns "private homes into surveillance outposts." Ring spokesperson Yassi Yarger stated Search Party "doesn't process human biometrics or track people" and emphasized that camera owners can share footage and that AI provides context to guide sharing choices. Social sentiment turned sharply negative and concerns about law enforcement access to retained surveillance data intensified.
Read at Axios
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