Global brand in an EFL world - Wrexham finances explained
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Global brand in an EFL world - Wrexham finances explained
"The club who have already made history with three successive promotions took a major step towards potentially their biggest jump yet when they moved into the Championship play-off places. Premier League aspirations on the pitch have also been backed up in the boardroom after it was revealed recent investment has boosted finances by almost 50m. That incoming money marks another milestone in a Disney-documented journey from non-league to the verge of elite status,"
"There has been big money involved in Wrexham before - but perhaps nothing quite on the level that is now being invested by Apollo Sports Capital (ASC), which is a US finance group. The New York-based Allyn family came on board in 2024, taking a stake of around 15%. It is not known how much they have invested, but a share issue in March 2025 close to the deal brought in about 14m. A separate share issue in September saw 7m invested."
Wrexham moved into Championship play-off places after three successive promotions and aims for Premier League status. Recent investment boosted finances by almost 50m, reflecting increased market valuation. Apollo Sports Capital, a US finance group, and the New York-based Allyn family acquired around a 15% stake in 2024. Share issues in March 2025 and September raised about 14m and 7m respectively. Ryan Reynolds and Rob McElhenney completed a takeover in February 2021 with a 2m investment. Reports suggested a pre-ASC valuation near 350m, compared with about 100m for Sheffield United's December 2024 takeover. Football finance expert Kieran Maguire attributes investor interest to brand growth and market value.
Read at www.bbc.com
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