"Jewels are digital items that viewers can purchase to send gifts, and creators earn Rubies based on the Jewels that viewers redeem for gifts. Rubies are calculated by multiplying the number of Rubies a creator has earned by the revenue YouTube pays per Ruby, which is $0.01."
"Gifts and jewels are launching in Korea. Gifts are a fun and interactive way for viewers to express reactions and appreciation for creators during vertical live streams. That gives viewers a way to make their donations stand out, which can help them get recognized by the streamer, while a percentage of the sticker purchase price goes back to the creator."
YouTube has launched Jewels in Korea, expanding its in-stream donation feature previously available in the U.S. and Canada. Jewels function as a digital currency enabling live-stream viewers to purchase stickers that they send during broadcasts to show appreciation for creators. Viewers use Jewels to buy these stickers, while creators receive Rubies based on redeemed Jewels. Each Ruby equals $0.01, allowing creators to convert accumulated Rubies into actual earnings. Different stickers carry different values depending on purchase price. This system provides creators with monetization opportunities while giving viewers an interactive way to support their favorite streamers and gain visibility during live streams.
Read at www.socialmediatoday.com
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