Critical Role's cofounders say they learned 3 big lessons from making 'Mighty Nein'

""The largest challenge was trying to figure out how we were going to reorganize, and how we introduced the world," Critical Role CEO Travis Willingham said."

""For us, the livestream campaign was so good at sort of feeding one little nugget at a time, and the world got bigger and bigger and bigger. We thought it was far more effective to just hit you with the larger pieces at play and let those things sort of inform the characters and the storylines as you go along," Willingham added."

The eight cofounders of Critical Role returned to Prime Video with The Mighty Nein in November. The group began by streaming a home Dungeons & Dragons game on Twitch and raised over $11.3 million in 2019 to produce The Legend of Vox Machina. The Mighty Nein is based on their second Twitch campaign and is their second animated series on Prime Video. Converting a 141-episode campaign required reorganizing how characters and plot points are introduced. The team moved from revealing small narrative nuggets to presenting larger pieces that inform characters and storylines, planning to peel back additional layers over time.

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