Xiaomi is collaborating with Polyphony Digital to feature the Xiaomi SU7 Ultra, a luxury electric vehicle, in Gran Turismo 7. This significant partnership was announced during Round One of the Gran Turismo World Series 2025. The collaboration aims to authentically replicate the vehicle's driving dynamics and aesthetics within the game. Lei Jun, Xiaomi's CEO, expressed enthusiasm about the SU7 Ultra's inclusion in such a renowned racing simulator. Additionally, a concept vehicle named Vision Gran Turismo is in development as part of this collaboration, expanding the mix of real and imagined vehicles in the game.
Xiaomi's collaboration with Polyphony Digital marks the Xiaomi SU7 Ultra's debut in the Gran Turismo franchise, showcasing the rising integration of EVs in gaming.
The SU7 Ultra will be authentically replicated in Gran Turismo 7, allowing players to experience its high-performance electric drive and luxury design.
Lei Jun emphasized the quality of Gran Turismo, expressing his excitement about having the Xiaomi SU7 Ultra featured in the beloved racing simulator.
Alongside the SU7 Ultra, Xiaomi and Polyphony Digital are developing a concept vehicle, Vision Gran Turismo, to be included in the racing simulation.
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