"You may think you've seen the worst of ICE's commercials touting their crusade against your local pushcart vendor and car wash employee. Grainy footage of handcuffed immigrants. Soft-focus, slow-motion portraits of agents. Menacing intonations about an invasion that must be stopped at all costs. Repeated declarations of going after the "worst of the worst," even if they're mostly - and very clearly- not."
""Attention law enforcement" a robotic voice announces over an opening scene of a flashing siren in what looks like a tough part of an unidentified city. The camera cuts to a blue-tinted law enforcement badge as the words, "You took an oath to protect and serve" flash on the screen. The deep-toned announcer repeats the words. Over 30 seconds, ICE claims "dangerous illegals walk free" in cities due to sanctuary policies not allowing police and sheriff's departments to go after them."
An ICE recruitment commercial airing in the Los Angeles area frames law enforcement as defenders against an alleged immigrant invasion. The ad uses grainy footage, slow-motion agent portraits and a robotic announcer to appeal directly to police and sheriffs. It asserts that sanctuary policies allow "dangerous illegals" to walk free and promises $50,000 signing bonuses, student loan forgiveness and "generous" benefits to entice officers into deportation work. The commercial equates undocumented residents with criminality despite decades of evidence showing lower crime rates among immigrants, shifting law-and-order rhetoric toward targeting ordinary immigrant workers.
Read at Los Angeles Times
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