Gavin Newsom embraces combative messaging to counteract what he sees as a perception of Democratic weakness. He has sat for interviews with conservative hosts, debated Republicans, and used provocative social media posts and merchandise that mock President Trump. He proposed satirical items such as a "Trump corruption" crypto coin and a tank top reading "Trump is not hot." Newsom invoked President Clinton’s observation that voters prefer "strong and wrong to weak and right" and argued the party must use every tool to assert and prove itself. Newsom’s strategy coincides with low Democratic popularity and his potential 2028 presidential flirtation.
"The essence of the challenge to the party is weakness," Newsom said during an on-stage interview Wednesday at an event hosted by the news outlet Politico.
Newsom said he's even toying with offering a "Trump corruption" crypto coin, a shot at the president's own cryptocurrency, which the governor called a grift so great that it makes "dictators blush."
"Our party needs to wake up to that," Newsom said. "We have to use every tool at our disposal to not only assert ourselves, but prove ourselves to the American people."
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