The article outlines a metaphor comparing medical treatments to solutions in digital experience design. It illustrates how superficial fixes, like over-the-counter painkillers or extreme surgical measures, often miss the root cause of problems. Designers may jump to solutions without fully understanding the nature of the issues, leading to ineffective outcomes. The author emphasizes the importance of proper diagnosis in user experience design inspired by Jesse James Garrett's Elements of User Experience, highlighting that understanding the problem type is crucial for effective solutions.
You walk into a doctor's office with sharp stomach pain... a little bottle. "Try this," they say. "It works for most people."
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