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fromwww.paymentsdive.com
1 day ago

Sapphire ads were puffery,' BBB says

The National Advertising Division found that Chase's most rewarding' claims, absent additional context tying them to specific product features or attributes, are nonactionable puffery, the organization said in a Dec. 3 release. NAD also determined that most rewarding' card does not convey the message that a consumer will earn the most reward points with that card. The National Advertising Division, also known as NAD, was created by the advertising industry in 1971 in response to concerns about the need for oversight of truth and accuracy in advertising.
Marketing
New York Rangers
fromThe Verge
4 days ago

New York's new law forces advertisers to say when they're using AI avatars

New York requires advertisers to disclose AI-generated people in ads and mandates heirs' consent to use deceased persons' names or likenesses commercially.
Artificial intelligence
fromAdExchanger
2 months ago

AI Disclosure Requirements: Navigating State Laws And Platform Rules | AdExchanger

Advertisers face a patchwork of state laws and platform rules requiring AI use disclosures in specific contexts, especially chatbots and political content.
Marketing
fromAdExchanger
2 months ago

What Ad Lawyers Are Saying About AI | AdExchanger

Advertisers can bring complaints to the ad industry's self-regulatory body, the National Advertising Division, over misleading AI-generated product images on social platforms.
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