TelevisionfromVulture3 days agoAn Absurdly Permissive Seth Meyers Won Late Night This WeekLate-night shows heavily integrated brand promotions and celebrity tie-ins, blending sponsored content, side hustles, and theatrical collaborations in the week before the Super Bowl.
Media industryfromVulture8 months agoThe Celebrity Press-Tour Road MapPublicists must adapt to a complex promotional landscape, utilizing various platforms to maximize a celebrity's visibility and engagement.